I Had To Find A Way To Get Noticed Online, So I Brought In The Seo Experts
If you own a business, you might have already thought of incorporating SEO or Search Engine Optimisation to your marketing strategy. Well, why not, when virtually every company has its own website with a well-planned SEO strategy to boost site traffic and brand awareness which will eventually result to higher sales? The problem however lies in the SEO company you will hire.
The learning curve for SEO is fairly low. Granted some people have a knack for it, but even if you don’t, you should be educated on the basics of SEO in order to ascertain that whoever you may consider hiring is doing an effective job for you. Getting yourself higher than your competition is going to be a really dizzying experience for you.
I recently had a client leave dissatisfied because his rankings dropped for a couple of weeks and he felt we just were “not working for him” anymore. The worst part about it is that he just canceled the contract without talking to me or anyone on our team to find out what’s going on. I took me several emails and phone messages to find out why he left.
The company should be able to show the clients exactly how they plan to approach the marketing side of the business. Asking them where the money goes is also possible.
Assess the level of service that the SEO company provides. Search optimization is usually done over a period of time – e.g. over the course of several months. So you certainly want to pick a company that you are comfortable working with. Do they respond to emails promptly? Or do they grow impatient and brush people off? Do they spend time and effort to follow up with your questions? These are all important aspects that you should consider.
Check out the reputation of the Company. Don’t just rely on the materials that are given to you by the Company. They are good for reference, but you also want to read what others have to say about the Company. So visit blogs, forums, SEO communities and see if you can find reviews on the companies you are currently assessing. If you keep reading good things about a particular company, that’s a good sign.
To sum up all the things, always choose a SEO company based on your research and real results, not by their empty promises. Quality SEO services are the prime requisite in providing the desired boost to your business website. Remember that the quality of contents is as much important as keywords chosen for your website. So, pick up the SEO Company which can serve best for your purposes.